A blog from Visual Jill, East Bay Interior Design

A blog from Visual Jill, East Bay Interior Design
Showing posts with label modern. Show all posts
Showing posts with label modern. Show all posts

Friday, July 20, 2012

Fresh colors help sell a home

Last week we staged our biggest project yet -- a 3-bedroom, 3-bath (plus office) home with an in-law apartment in the back. We were really happy with the results, and so were the developer (who hired us) and the real estate agent! After just one open house, they are expecting several offers this week.

Take a look at the photos below, all shot by the talented Lisa Ratner.

Family room

Living room

Dining room

Office

Kids room

In-law apartment

What made this house so sellable? First of all, the developers did an excellent job. All the material selections -- lighting fixtures, tile, cabinets, etc. -- were spot on, and their work was high-quality. The floor plan was very livable and the home got lots of light.

As far as our contributions, the two top reasons the staging worked so well are:

1. Color choices. We selected a modern fresh palette based on light grays, warm white trim and pops of citrus colors. Note the yellow bedroom, the orange accessories in the in-law, and the green accent walls in the dining room, office and family room.

2. Mixing old and new items. In our staging we take advantage of some Ikea favorites as well as Eames classics, flea market finds as well as new CB2. It's all about mixing the vintage, modern, bold and good old stand-bys.


Friday, June 1, 2012

California Modern

We just bought a new book called Living in a Modern Way: California Design 1930-1965 — the accompaniment to the exhibition at the LA County Museum of Art (which closes June 3). For those of us who can't make it to southern California within the next 2 days, this is the next best thing.

The book presents a comprehensive study of mid-century modern California design -- furniture, architecture, textiles, graphic design, and more. The book states that "the California modern look was one of studied informality, sophisticated simplicity, and carefully considered casualness."
Quincy Jones house, 1955, photo by Julius Shulman

There are many pictures showing the indoor-outdoor living idea that was popular in the 1950s. We love this house -- the red beams, red Eames chairs, and the sliding glass doors. The book also explores product design and graphic design of those times.
Greta Magnusson Grossman for Glenn of California screen, 1952

This screen looks fresh even 60 years after its creation. We'd love to have this in our homes!
These book jackets designed in 1944-1945 by Alvin Lustig showcase his belief that "well-designed objects would function as art in everyday life." We couldn't agree more, and if we could get our hands on these they would be framed and hung on our walls!

Check out Living in a Modern Way for a great dose of mid-century design, in all its fabulous facets.


All photos from Living in a Modern Way: California Design 1930-1965, edited by Wendy Kaplan, published by The MIT press